It Ain’t Gonna Lift Itself


Carlo M. Profico, Jr.
Carlo M. Profico, Jr.

Owner, Head Coach & Programmer Carlo Profico has been training in Mixed Martial Arts for more than 20 years and coaching for nearly as long. He’s run a successful MMA school called Budo for 16 years.

He’s trained everyone from toddlers to 70-year-olds, cops, military personnel, professional fighters, moms, dads, and kids. He’s been CrossFitting for over ten years, having discovered the sport through his affiliation with Tony Blauer. “I started experimenting with it after attending one of Coach Blauer’s training camps,” he says. “After several years of doing it on my own, studying the main site and searching for experts in the various disciplines that make up CrossFit, my business partner and I decided to open up an affiliate.”

Carlo specializes in multiple areas, including Olympic & powerlifting, bodyweight strength training, posture & mobility, healthy joint maintenance, minor injury rehabilitation and recovery, boxing, kickboxing, Jujutsu and Tony Blauer’s Personal Defense Readiness System.

  • CrossFit Level 1
  • CrossFit Olympic Weightlifting
  • Level 2 PDR (Personal Defense Readiness) Coach
  • BA in Exercise Physiology from Rowan University
Shonda Profico
Shonda Profico

Coach Shonda Profico tries to be the best she can be both inside and outside the gym. “It doesn’t always work out that way, we all have our days, but at the end of the day we’re all just trying to make it one hell of a ride!” she says.

Watching people driving themselves to be better makes her want to push harder. “It’s a cycle that doesn’t fade, and it’s awesome.” Six years ago, Carlo finally convinced Shonda to try CrossFit when she got bored at her local gym. “It awakened something in me that I think I was searching for,” she says. “I loved the competition between me and ME. I felt stronger, and not just physically. I started to hold my head higher, walk taller and gain an enormous amount of respect for the mind/body capabilities. It was and continues to be a really cool journey that keeps me centered and helps me deal with life as a whole.”

Her favorite quote is “Courage is resistance to fear. Mastery of fear. Not absence of fear.” – Mark Twain

  • CrossFit Level 1
  • CrossFit Olympic Weightlifting Coach

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